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  Events - October 2012

KAM for the Pharmaceutical Industry

24 Oct 2012 - 25 Oct 2012 - Budapest, Hungary

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The attendees will have opportunity to:

  • Carefully understand each of their customers and stay ahead of their needs
  • Accurately assess their customers' potential for further desirable business
  • Evaluate not simply the profit but the cost and the sources of risk
  • Gain comprehensive understanding of what an effective & profitable KAM model looks like
  • Understand how to define the value of their customers
  • Analyze stakeholder dynamics and influence payers
  • Segment customers effectively using innovative approaches
  • Take part in this year's special interactive feature – online & case study simulations with expert feedback

For more details please request the event brochure

Further information
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