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  Events - June 2013


Mobile Pharma BizTech 2013

26 Jun 2013 - 27 Jun 2013 - New York, NY, USA



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This June 25-26, 2013, learn from leading mobile experts, from both pharma and outside industries, who are committed to making mobile a driving force for customer acquisition and consumer engagement in pharma. Join hundreds of top mobile pharma leaders this June in New York, NY to learn, network and expand your business.

Conference Topics Include:

General Mobile Pharma

Current State of Mobile Pharma and Future Outlook
Build Upon the Progress Pharma Made with Mobile in 2012
Lasting Impact of Mobile on Consumer Acquisition and Retention
Mobile and the Sales Force

Empower your Sales Force to Engage Today’s HCPs on their Terms
Successfully Integrate Mobile Into your Greater Sales Strategy
Develop Sales and CRM Tools to Enable Vital Customer Interaction
Mobile Marketing for Pharma

Leverage a Mobile Platform that Delivers Valuable Content to Consumers
Answers to ROI – The Latest Metrics to Evaluate your Mobile Offering
Create a Culture of Customer Centric Behavior for Lasting Success
Digital Innovation for Pharma

Social Media Breakthroughs: Has Pharma finally entered the social space?
Discover how to Utilize Video as Another Platform to Engage Consumers
Pharma and the Cloud: Understand the Potential of the Cloud to Pharma


Further information
Scientific News
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A research team led by scientists from UCL have found a way to assess the viability of 'manufactured' stem cells known as induced pluripotent stem cells (iPSCs). The team's discovery offers a new way to fast-track screening methods used in stem cell research.
A Better Model for Parkinson's
Scientists at EPFL solve a longstanding problem with modeling Parkinson’s disease in animals. Using newfound insights, they improve both cell and animal models for the disease, which can propel research and drug development.
Faster Drug Discovery?
Startup develops more cost-effective test for assessing how cells respond to chemicals.
Microalgae Make a Splash in the UK Cosmeceutical Market
Scottish innovators have discovered an anti-viral and anti-inflammatory carbohydrate in microscopic algae (microalgae) which has huge potential to change the cosmetics market.
Mechanism of Tumor Suppressing Gene Uncovered
The most commonly mutated gene in cancer,p53, works to prevent tumor formation by keeping mobile elements in check that otherwise lead to genomic instability, UT Southwestern Medical Center researchers have found.
Experimental Combination Surprises with Anti-HIV Effectiveness
A compound developed to protect the nervous system from HIV surprised researchers by augmenting the effectiveness of an investigational antiretroviral drug beyond anything expected.
Useful Colon Cancer Biomarker Discovered
Biomarker is detectable with simple, inexpensive test.
A New Type of Anticancer Agent
Success in the development of a ?-tubulin specific inhibitor.
Seeing Hope
Gene therapy/drug combo restores some vision in mice with optic nerve injury.
Versatile New Molecule-Building Technique
Chemists at The Scripps Research Institute (TSRI) have devised a new and widely applicable technique for building potential drug molecules and other organic compounds.
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