07 Mar 2012 - 08 Mar 2012 - NMM Exhibition Centre, Birmingham, UK
The market for functional foods is complex and rapidly evolving. For companies that are successful in this market, the rewards are significant, with good consumer understanding of the benefits of following a healthy diet, and demand for tasty, value-added, healthy products that fit into busy lives increasing year on year.
To stay ahead of the technical and competitive curve, knowledge and contacts are key. Companies should be asking these key questions: What do consumers want; What ingredients are best suited for the product in development and the health benefit required; What technological and regulatory hurdles are there to be overcome to deliver the product to market; and Who can deliver the best value in ingredients and support services?
The conference at NutraFormulate delivers information from experts in all of these areas, and is free to attendees at the exhibition.