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  Events - June 2013

Mobile Pharma BizTech 2013

26 Jun 2013 - 27 Jun 2013 - New York, NY, USA

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This June 25-26, 2013, learn from leading mobile experts, from both pharma and outside industries, who are committed to making mobile a driving force for customer acquisition and consumer engagement in pharma. Join hundreds of top mobile pharma leaders this June in New York, NY to learn, network and expand your business.

Conference Topics Include:

General Mobile Pharma

Current State of Mobile Pharma and Future Outlook
Build Upon the Progress Pharma Made with Mobile in 2012
Lasting Impact of Mobile on Consumer Acquisition and Retention
Mobile and the Sales Force

Empower your Sales Force to Engage Today’s HCPs on their Terms
Successfully Integrate Mobile Into your Greater Sales Strategy
Develop Sales and CRM Tools to Enable Vital Customer Interaction
Mobile Marketing for Pharma

Leverage a Mobile Platform that Delivers Valuable Content to Consumers
Answers to ROI – The Latest Metrics to Evaluate your Mobile Offering
Create a Culture of Customer Centric Behavior for Lasting Success
Digital Innovation for Pharma

Social Media Breakthroughs: Has Pharma finally entered the social space?
Discover how to Utilize Video as Another Platform to Engage Consumers
Pharma and the Cloud: Understand the Potential of the Cloud to Pharma

Further information
Scientific News
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Non-Disease Proteins Kill Brain Cells
Scientists at the forefront of cutting-edge research into neurodegenerative diseases such as Alzheimer’s and Parkinson’s have shown that the mere presence of protein aggregates may be as important as their form and identity in inducing cell death in brain tissue.
Closing the Loop on an HIV Escape Mechanism
Research team finds that protein motions regulate virus infectivity.
New Class of RNA Tumor Suppressors Identified
Two short, “housekeeping” RNA molecules block cancer growth by binding to an important cancer-associated protein called KRAS. More than a quarter of all human cancers are missing these RNAs.
Potential Treatment for Life-Threatening Viral Infections Revealed
The findings point to new therapies for Dengue, West Nile and Ebola.
World’s First Therapeutic Venom Database
Open-source library describes nearly 43,000 effects on the human body.
Biologists Induce Flatworms to Grow Heads and Brains of Other Species
Findings shed light on role of a new kind of epigenetic signaling in evolution, could yield clues for understanding birth defects and regeneration.
Fat Cells Originating from Bone Marrow Found in Humans
Cells could contribute to diabetes, heart disease.
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