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  Events - June 2013


Mobile Pharma BizTech 2013

26 Jun 2013 - 27 Jun 2013 - New York, NY, USA



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This June 25-26, 2013, learn from leading mobile experts, from both pharma and outside industries, who are committed to making mobile a driving force for customer acquisition and consumer engagement in pharma. Join hundreds of top mobile pharma leaders this June in New York, NY to learn, network and expand your business.

Conference Topics Include:

General Mobile Pharma

Current State of Mobile Pharma and Future Outlook
Build Upon the Progress Pharma Made with Mobile in 2012
Lasting Impact of Mobile on Consumer Acquisition and Retention
Mobile and the Sales Force

Empower your Sales Force to Engage Today’s HCPs on their Terms
Successfully Integrate Mobile Into your Greater Sales Strategy
Develop Sales and CRM Tools to Enable Vital Customer Interaction
Mobile Marketing for Pharma

Leverage a Mobile Platform that Delivers Valuable Content to Consumers
Answers to ROI – The Latest Metrics to Evaluate your Mobile Offering
Create a Culture of Customer Centric Behavior for Lasting Success
Digital Innovation for Pharma

Social Media Breakthroughs: Has Pharma finally entered the social space?
Discover how to Utilize Video as Another Platform to Engage Consumers
Pharma and the Cloud: Understand the Potential of the Cloud to Pharma


Further information
Scientific News
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Experimental Drug Cancels Effect from Key Intellectual Disability Gene
A University of Wisconsin—Madison researcher who studies the most common genetic intellectual disability has used an experimental drug to reverse — in mice — damage from the mutation that causes the syndrome.
MicroRNA Pathway Could Lead to New Avenues for Leukemia Treatment
Cancer researchers at the University of Cincinnati have found a particular signaling route in microRNA (miR-22) that could lead to targets for acute myeloid leukemia, the most common type of fast-growing cancer of the blood and bone marrow.
Bioreactors Ready for the Big Time
Bioreactors are passive filtration systems that can reduce nitrate losses from farm fields.
Analysis of Dog Genome will Provide Insight into Human Disease
An important model in studying human disease, the non-coding RNA of the canine genome is an essential starting point for evolutionary and biomedical studies – according to a new study led by The Genome Analysis Centre (TGAC).
‘Mini-Brains’ to Study Zika
Novel tool expected to speed research on brain and drug development.
Finding Factors That Protect Against Flu
A clinical trial examining the body’s response to seasonal flu suggests new approaches for evaluating the effectiveness of seasonal flu vaccines.
New Insights into Gene Regulation
Researchers have solved the three-dimensional structure of a gene repression complex that is known to play a role in cancer.
Controlling RNA in Living Cells
Modular, programmable proteins can be used to track or manipulate gene expression.
Common Class of Cancer Drugs May Not Lead to Cognitive Decline
UCLA study refutes 2015 research suggesting anthracyclines could cause memory loss, other impairments.
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