Effective Business Development For Clinical Trial Service Providers
07 Aug 2013 - 08 Aug 2013 - Philadelphia, PA, USA
Business Development for clinical trial service providers is in a state of change. The rising costs of drug development and downsizing of R&D departments is driving many pharmaceutical and biotechnology companies to outsource clinical programs. This comes at the same time as a trend toward big pharma establishing preferred partnerships with a limited number of CROs, effectively blocking out competition. How will you ensure your staff is equipped with the sales and business development skills required for the clinical realm, as well as an understanding of long-term relationship management? Moreover, how will you change your business development strategy to deliver long term growth?